Wednesday, 20 January 2010 03:35

Jackson Rancheria Gives $10,000 to Red Cross

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slide1-jackson_rancheria_gives_10000_to_red_cross.pngAmador County – Jackson Rancheria CEO Rich Hoffman appeared live on Sacramento television Monday night and presented a check for $10,000 to the American Red Cross to help assist in recovery efforts in Haiti, after a 7.0 magnitude earthquake hit the island nation last week. KCRA channel 3 of Sacramento broadcast live at 5 p.m. Monday from the Jackson Rancheria Casino on New York Ranch Road in Jackson. Hoffman presented an oversized check for $10,000 to a representative of the American Red Cross, saying the number of donations gathered had not yet been tallied. He said the casino was also offering its Dreamcatchers Card Club members a chance to convert their points into cash that could be donated to earthquake recovery efforts in Haiti, and also matched by the casino and tribe. Hoffman and the Rancheria contacted its several hundred thousand members of the Dreamcatchers Club and asked for donations, with an offer to match the funds donated for the cause. Hoffman also issued a challenge to the other Northern California and Nevada casinos to make the same pledge and donations as Jackson Rancheria. Tribal special events coordinator Ron Olivero said Tuesday that the Rancheria placed “a collection box in our lobby for employees and guests,” and the Rancheria is matching each donation that comes in. He said they gave the check for $10,000, and “if we raise more than that, we’ll give that too.” Olivero said the casino also offered to allow the roughly 700,000 members of the Dreamcatchers Club Card to donate their players’ points, accumulated through their gaming play at the casino. Olivero said the Jackson Rancheria would allow 300 points to be traded in for one dollar as a donation to the Red Cross and the Haiti recovery efforts, and the tribe also will match those donations. He said the challenge, issued to other Northern California and Nevada casinos, called for them to “match the $10,000 that we’ve already given.” Part of the donation drive was to “put e-mail blasts out to all of our guests,” who responded well, Olivero said. The e-mails told of the fundraiser and the casino’s plan to match donations. Story by Jim Reece. This email address is being protected from spambots. You need JavaScript enabled to view it.
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