Monday, 22 February 2010 00:55

Jackson Rancheria, Revitalization Committee Resume ''Shop Jackson'' Drive

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slide1-jackson_rancheria_revitalization_committee_resume_shop_jackson_drive.pngAmador County – At a kick-off meeting for the 2nd year of the “Shop Jackson” business partnership program, members of the Jackson Revitalization Committee discussed the formation of a new “business association” to help further ties between businesses. Jackson City Councilman Wayne Garibaldi said the Jackson Revitalization Committee recommended forming a “Jackson-wide business association.” Garibaldi said “we are looking for volunteers for a steering committee,” in the goal of forming a business association “that represents all Jackson businesses.” He said the efforts are to see what city’s businesses are able to do together, to surpass what they can do by themselves, much like the “Shop Jackson” program. Jackson Mayor Connie Gonsalves said she has been asked how businesses outside of Jackson can join the “Shop Jackson” program. “You can’t,” Gonsalves said, because the program is for Jackson business only, operating under city business licenses and within the city limits. The program teams with the Jackson Rancheria Casino, which promotes shopping locally in Jackson with its visitors. The program offers promotional listings in its Arrow Magazine, which has a deadline of February 25th (Thursday) for its Spring edition. The Rancheria has 300,000 monthly visitors, and Arrow Magazine goes to the Rancheria’s 500,000 active Dreamcatchers Club cardholders, including more than 26,000 living in Amador and Calaveras counties. Participation requires a $45 fee for a 6-month campaign; a “Dreamcatcher-only promotional offer,” and contribution of a $50 gift certificate from the participating business, to be used as raffle prizes in September to cap off the campaign. The 12-member Jackson Revitalization Committee is appointed by the Jackson City Council. The JRC is chaired by Rich Hoffman, CEO of the Jackson Rancheria. Other members include Sally Bligh, Wayne Garibaldi, Connie Gonsalves, Gary Little, Stan Lukowicz, Aaron May, Craig Murphy, Supervisor John Plasse, Lana Vukovich, Jane Wilkinson and Mark Hirschel. For information on the JRC or the business association, e-mail This email address is being protected from spambots. You need JavaScript enabled to view it. or call City Manager Mike Daly at 223-1646. Story by Jim Reece This email address is being protected from spambots. You need JavaScript enabled to view it.
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